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The Zoological Society of London (ZSL), has commissioned a new iKyp (information to Keep in your pocket) aimed at children visiting a Halloween half-term event at London Zoo.

‘Fiendish Fun’ will run from 21 – 29 October and include a showcase of The Zoo’s more frightening residents such as spiders, snakes and creepy crawlies. The iKyp mini will be distributed to visitors and will act as a fun guide and educational souvenir of the event.
It will also encourage recipients to become members of ZSL and can be used as a holder for their membership cards.

Catherine Halcrow, Head of Interpretation at London Zoo commented: “We were looking to tie-in the promotion of our membership scheme and future exhibits with an event give-away. The iKyp mini provides an ideal tool to achieve both objectives in a fun and engaging way that fits perfectly with the ‘spine-tingling’ theme of our Halloween celebrations.

“The Fiendish Fun iKyp mini will contain fearsome animal facts, advice on avoiding scary animal encounters, a quiz, information on the forthcoming Gorilla Kingdom exhibit and an opportunity to win a ‘Fiendish Animal Adoption’. In addition it is the perfect holder for our membership cards.”

Nicholas Miller, CEO at Kyp Systems said: “Due to its fun and tactile nature, the iKyp is the ideal tool for communicating with children. It is an excellent way of encouraging kids to learn about wildlife by giving them the opportunity to interact with the information.”